SHIATZY CHEN 2020 Resort Campaign Ady Ann

Persistent

 


The 2020 Resort collection campaign shooting, extending the great chemistry from last season, the brand continued the cooperation with the well-known Japanese photographer Yasunari Kikuma (SYMPHONIC); developing from the symbolism of the design concept "lotus" to interpret the concept of this early spring collection. Yasunari Kikuma's setting is a greenhouse deep in the mountain forest, inspired by the perfect fusion between Bada Shanren and Impressionism, starred by Ady Ann and contemporary dancers performing in dreamlike fairyland.

Ady Ann is situated in a greenhouse full of flowers, pursuing the ephemeral moment that is flowing and staying still. The dancer's rhythm is connected with the veins of the mountains and rivers. The reflection of mountain landscape on the lake implicitly presents the style of natural impressionism. The symbol of Chinese landscape and the sheer fabric of Pre-Spring are fluttering in the wind. It is an inspiring painting fusing the East and West.

Kaito Sakuma a.k.a Batic expresses the fluid scenery from the 19th century French Impressionism and rebellious style of Chinese ink artist Bada Shanren from early Qing dynasty through contemporary experimental music. He attempts to illustrate the East/ West aesthetic form the collection, in a wide, tolerant, exploring attitude for unlimited imaginations. Unique, free, refreshing and psychedelic.

Japanese photographer Yasunari Kikuma’s style is diverse. He is able to bring out emotion and connection from his portrait works, to create unique color expression in fashion photography, to construct distinct structure for fine art photography, and reflect images that speak out the minds. His style is nurtured through his life experience residing in New York and Paris, his works are seen in both edgy alternative and international fashion publications.

DIRECTOR / PHOTOGRAPHER: YASUNARI KIKUMA (SYMPHONIC)

MUSIC/VIDEO EDIT: KAITO SAKUMA A.K.A. BATIC IG: @batic909

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